Extension Strategies for Agriculture and Rural Development

by Ashok K Singh

ISBN: 9789383048199
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Imprint : Daya Publishing House
Year : 2021
Price : Rs. 14995.00
Biblio : xxvii+437p., col. plts., figs., tabls., ind., 25 cm

Author Profile

Dr. Ashok K. Singh is Professor, Extension Education, Rajendra Agricultural University, Pusa, (Samastipur) Bihar.

About The Book

In the wake of globalization, the concept, philosophy and methodologies of extension system has gone under rapid change. In order to face the emerging challenges, there is need to develop synergistic and coherent strategy for enhancing crop productivity and providing livelihood options to the rural masses. For the purpose, an initiative was taken to document the salient contributions and approaches of esteemed personalities who are involved in agricultural and rural development process as the scientific expert, policy planner and stakeholders. This book entitled “Extension Strategies for Agriculture and Rural Development” devoted on five sub-themes (i) Policy initiative in extension education (ii) Market-led extension and commercial farming (iii) ICT application and methodological advances in agriculture (iv) Entrepreneurship development and innovative approaches in extension and; (v) Gender mainstreaming in farming system. The topics covered in the book have got tremendous variation and move around with the strategies and recent approaches by which agriculture can become more productive and income generating enterprise leading to turn economically viable and socially acceptable profession. This book is more useful for the scientists, development professionals, teachers, extension workers and policy planners who are involved in the area of agriculture and rural development.

Table of Contents

CONTENTS Section I: Policy Initiative in Extension Education Chapter 1: Major Reforms Needed for a Dynamic Agricultural Extension System by C. Prasad; Chapter 2: The Needed Shift in Agricultural Development Domains and the Commensurate Extension Strategy for Ushering into the Era of Ever-Green Revolution and Commercial Agriculture by P.N. Jha; Chapter 3: An Innovative Approach to Field-Extension-Paliganj Experience by B.P. Sinha; Chapter 4: Preparing Extension for Emerging Opportunities and Challenges in Agriculture by Baldeo Singh; Chapter 5: Staratiform Information and Participatory Extension Management: A Paradigm for In-Tension of Ex-Tension by Dipak De and Basavaprabhu Jirli; Chapter 6: Transgenic Crops, Biosafety and Sustainable Development: Policy Reflection by R.N. Padaria, Baldeo Singh, Leela Ram, Surya and Pankaj Kumar; Chapter 7: Conceptualizing Agricultural Extension Management for Rural Development by A.K. Singh, Shantanu Kumar, Uma Sah and S.K. Singh; Chapter 8: Indian Agriculture: At the Crossroads by D.K. Sujan, K. Ghadei and S. Panigrahi; Chapter 9: Strengthening Research and Extension Linkages in Agriculture by P. Adhiguru. Section II: Market Led Extension and Commercial Farming Chapter 10: Issues and Emerging Challenges of Agricultural Marketing: Extension and Export Policy by Ram Pratap Singh; Chapter 11: Demand-Driven Extension Services for Farmers by C.S. Arneja and Shabana Yasmin; Chapter 12: Market-led Agricultural Extension1 by Virendra Kumar Yadav and C.Y. Manikanhaiya; Chapter 13: e-Choupal and Agricultural Marketing6 by Samir Rajan Dash; Chapter 14: Market Led Extension System in Tribal Zone: An Experiment by C. Satapathy and Sabita Mishra; Chapter 15: Farmers’ Driven Participatory Pulses Seed Production (FDPSP) for Ensuring Seed-Sufficiency at the Village Level by S.K. Singh, Shantanu Kumar, S.N. Nigam and A.K. Singh; Chapter 16: Dynamics of Ajinkyatara Farmer’s Co-Operative: An Innovative Extension Strategy for Agricultural Development and Rural Prosperity-A Case Study by P.G Khalache, H.P. Sonawane and J.H.Gaikwad. Section III: ICT Application and Methodological Advances in Agriculture Chapter 17: A Web Based Soil Health Card Application: Decision Support System for Agriculture Development by M.C.Varshneya, R.S. Parmar, Arun Patel, Kalpesh Patel and Hiren; Chapter 18: Community Radio: Looking Forward at Sustainable Development by Suchi Gaur and Sarita Anand; Chapter 19: Importance of Information Communication Technology in Rural Development by Prabhjot Kaur and Sahil Garg; Chapter 20: Mobile Agricultural School and Services (MASS): The Latest Technology of Extension System in Agriculture Sector by Vijay Bharat; Chapter 21: Role of Farm Literature as a Source of Latest Agricultural Information for Agricultural Development Officers of Punjab by Dharminder Singh and D.S. Dhillon; Chapter 22: Utilization Pattern of Communication Sources Channels Among the Rural Women by Sonika Gupta, J.P. Singh and R.P. Singh; Chapter 2