Reaching the Unreached Basics of Extension Education

by N. Anandaraja

ISBN: 9789354612022
View Ebook
Imprint : Associated Publishing Company
Year : 2022
Price : Rs. 13995.00
Biblio : xii+387p.,figs.,tabls.,ind., 23 cm

Author Profile

Prof R. Ganesan M. Sc. (Ag.), Ph. D has a brilliant career spanning over 24 years and worked at several places in various capacities making a unique blend of teaching and research, agriculture management, administration rural development and human resource development. Presently, he is Professor in the Department of Agricultural Extension and Rural Sociology. TNAU, Coimbatore. <BR> Prof I. Mohamed Iqbal achieved distinction in Training and Technology Transfer Course at the IRRI, Philippines in 1992. He has specialization on Management of Extension Systems/Services in Australia. <BR> Prof Iqbal has 22 years experience in teaching and research as also extension activities in <BR> TNAU, Coimbatore. More than 100 research articles by him have been published in Journals of repute <BR> N. Anandaraja is doing doctorate research in Agricultural Extension from TNAU, Coimbatore. He has developed a new communication tool for his research namely Farmer Friendly Interactive Multimedia Compact Disc for transfer of Farm Technology to rural masses.

About The Book

The book intends to fulfill the long felt expectations of students, extension professionals, teachers and researchers in Extension Education and Rural Development, Accordingly, the contents are presented in ten chapters. The specific subject areas of Sociology, Educational Psychology and Social Psychology as applied in Extension Education have been covered in the first two chapters. <BR> The other significant issues of Rural Development such as people’s participation, extension methods and Av aids, communication process, innovation- decision process, cyber extension, programme planning and evaluation and human resource development have been given due weightage and spread through different chapters with an eye in exposing the know-how to the intended receivers. <BR> Adequate care has also been taken to incorporate the new initiatives in Rural Development such as SHGs, NGOs, Andragogics, Educational Technology, Experimental Learning, Organisational Communication, Farmer-lead Extension, Extension Systems etc. <BR> Hopefully, this book may comprehensively satisfy the text book need in the field of Extension Education.